Compare · Motion
Motion alternative for competitor ad research, not just your own reporting
Motion is a creative analytics tool: you connect your ad accounts and it scores how your own creatives perform, with hook scores and visual reports. That is genuinely useful once you are spending. The gap people hit is that Motion can only report on ads you have already made and paid to run. It cannot show you what your competitors are testing, which is where most winning angles actually come from.
AdEye works the other side of the problem, on one platform. Instead of connecting your ad account, it reads the Google Ads Transparency Center and pulls a competitor's live Google ads into a feed by brand name or domain, showing how long each has been running, with AI hook, angle and format tags on paid plans. If a Motion alternative to you means competitor creative research rather than in-house performance reporting, that is what AdEye is for. Many teams run both: Motion to grade their spend, AdEye to see what rivals are funding on Google.
Searching the Google Ads Transparency Center...
Public Google Ads Transparency data. Nothing behind a login.
Showing of live ads from Google Ads Transparency live ads from Google Ads Transparency
Live Google Ads Transparency data · Run length · Public data only
Motion is a creative-analytics tool that scores your own ads once you connect your accounts, across more platforms than AdEye reads. AdEye is a competitor ad-research tool for one library: a rival's live public Google ads, with run length and AI hook and angle tags on paid plans. Different jobs, often used together.
Side by side
AdEye vs Motion, honestly
A fair look at what each does well. Both are capable tools. Here is where they differ.
| What matters | AdEye | Motion |
|---|---|---|
| What it analyzes | Your competitors live public Google ads | Your own connected ad accounts |
| Needs your ad account | No, reads the public Google library only | Yes, you connect Meta, TikTok and more |
| Platform coverage | Google Ads Transparency Center only | Meta, TikTok, YouTube and LinkedIn reporting |
| Own-ad performance scores | Not the job, no spend or ROAS data | Hook scores and creative reports on your spend |
| Competitor creative discovery | Search any brand or domain, AI hook and angle tags | Not a competitor research tool |
| Best suited for | Finding new angles from rivals before you build | Grading and iterating creatives you already run |
Comparison reflects general, publicly understood positioning. Capabilities change, so check each product for the latest. Motion is a trademark of its owner, used here for fair comparison.
Why marketers pick AdEye
The ad spy tool that shows you the why
See what rivals run, not just what you ran
Motion can only score creatives you have already produced and funded. AdEye shows you the Google ads your competitors are running right now, so you find proven angles before you spend to discover them yourself.
No account connection required
AdEye reads public transparency data, so there is nothing to plug in and no spend figures involved. Enter a brand name or a domain and their live Google creatives appear, tagged by hook, angle and format on paid plans.
A research feed, priced for research
Motion is priced around the size of your ad spend. AdEye is flat: $39, $99 or $299 a month, or $19.50, $49.50 and $149.50 billed yearly, for competitor research on Google and a swipe file to keep the good ones in.
Good questions
Motion vs AdEye, answered
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Try AdEye on your competitors today
Type any brand or domain and watch their live Google ads stream into one feed, ranked by how long each one has been running.
Public Google Ads Transparency data only. Nothing behind a login, no private data. Every CTA opens a quick signup, not a checkout.
Live Google Ads Transparency data · Run length · Public data only