Spy on competitors · For Agencies

Ad spy tool for agencies to track every client competitor in one place

Running paid social for five or ten clients means watching five or ten sets of competitors, and doing it in the native ad libraries falls apart fast. You end up with a browser full of Meta Ad Library tabs, no way to compare one client niche to another, and no record of what a competitor was running last month when the client asks why their new campaign looks like everyone else's.

AdEye is built for that workload. It pulls competitor live public Google ads into one feed, covering Search, Shopping, Display and YouTube, organized so each client and each competitor set stays separate, AI-tags every ad by hook, angle and format, and flags the creatives that keep running so you can tell a proven ad from a one-day test. One login covers every account you manage, and the swipe file becomes the research artifact you bring to strategy calls and pitches. Public ad-library data only, nothing behind a client login.

Ad Intelligence Feed

Live Google data

Enter a brand or a domain

Searching the Google Ads Transparency Center...

Try:

Public Google Ads Transparency data. Nothing behind a login.

Open your swipe file

Google Ads Transparency has no ads on record for that search. Google indexes ads by advertiser, so the brand's exact domain works best, for example nike.com.

Google Ads Transparency has no ads on record for . That is an answer about the brand, not a problem with the search: they are not running Google ads that Google publishes, or they advertise under a different registered name.

We could not reach Google Ads Transparency just now, so this is not a result about that brand, we simply could not look. Please try again in a moment. This search has not been counted against your allowance.

Open your swipe file

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Live Google Ads Transparency data · Run length · Public data only

GOOGLE ADS TRANSPARENCY

Run length on every ad

AI-tagged hooks & angles

Why it works

What an ad spy tool for agencies needs to do

Every client, on their own board

Keep each client's saved ads in their own board instead of a pile of browser tabs. Search any brand across every Google surface, and the ads come back tagged by hook and angle so you can compare niches without starting from scratch each time.

Research that survives the account handoff

Because everything is saved on the account rather than in someone's screenshots, the swipe file stays. Every saved ad keeps the advertiser, run dates and format, so your account history is an asset the agency owns, not knowledge locked in one person's head.

Pitch and reporting material on tap

Pull a competitor's live ads for a pitch in minutes: which rivals keep funding creative, what angles they lean on, how long each creative has run. It is the evidence clients want behind a creative recommendation, ready without a manual screenshot marathon.

What it surfaces

Every ad card carries the hook, angle and a working signal

You type a brand or a domain. AdEye pulls that advertiser's live public Google ads into one feed and AI-tags each creative on the paid plans, so you read the strategy and spot the long-running winners before you save a single one.

Keep every client's saved ads under one login
Keep each client's ads on their own board
AI hook and angle tags on every Google creative
Run length on every ad
A swipe file the agency owns, not one person
Public ad-library data only

GOOGLE Top performer

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PATAGONIA, INC. · RUNNING 1,789D

Why AdEye

One feed, the AI read, the working signal in view

Not a stale doc full of screenshots. One query for a brand, the run length on every creative, and a swipe file worth reopening. Public ad-library data only.

Every Google ad at once

The Google Ads Transparency Center searched by brand or domain, so competitor ad research is one query instead of clicking through Google's own viewer.

The AI reads the why

Creatives are tagged with their hook, angle and format on the paid plans, a few per search and kept once read, and a working signal flags the long-runners, so you see why an ad works, not just what it ran.

A swipe file that stays current

Save winners to boards, each keeping its run length and a link back to the original creative on Google, so the file is still useful months later.

Good questions

Questions about for agencies

Because agencies watch many competitor sets at once. Google's own Transparency Center makes you check each brand by hand, one advertiser at a time, with no history and no way to compare clients. An agency ad spy tool pulls every client competitor into one searchable feed, tags the hooks and angles, and keeps a record you can bring to strategy calls, which is impossible to maintain manually across ten accounts.

Only by sharing the one login: an account is a single login and AdEye does not sell additional seats or offer per-user access. Everything saved lives on that account's boards, so research is at least in one place rather than in one person's browser.

No, and no honest ad-library tool can. Public ad libraries never publish real spend figures. What AdEye reads instead are the reliable public signals: how long each ad has been running, which tells you which creatives a competitor is actually funding. That is the closest honest proxy for what is working.

Yes. Everything AdEye reads is public transparency data that Google publishes deliberately. There is nothing private, no logged-in accounts and no personal data, so a competitor teardown you build in AdEye is safe to put straight into a client deck.

For agencies the deciding factor is rarely archive size, it is whether one seat covers many competitor sets without turning into chaos. Tools built around a single advertiser view, like AdSpy, suit solo affiliates better. AdEye, Foreplay and SocialPeta all handle multi-client workloads; AdEye is the one focused on Google advertising, with run length on every creative.

Agency tiers across the market generally run from around 150 to 500 dollars a month, with per-seat pricing common above that. AdEye Agency is 299 dollars a month, or 239 billed yearly, and Pro is 99. Compare on how many competitor sets and seats a tier actually allows, since that is where agency plans usually pinch.

You can export a saved board to CSV on the paid plans and build your own deck from it and templates, which is how most agencies present this work. AdEye does not currently generate a fully branded client-facing portal. If a white labeled client login is a hard requirement for your retainer structure, ask before you buy rather than after.

Paid plans do not cap how many boards you keep, so one per client is fine; what your plan sizes is the number of searches a month. What matters more is discipline: agencies that track six to ten genuine competitors per client get used regularly, and agencies that track forty per client stop opening the tool by month two. Set the list at onboarding and review it each quarter.

It is one of the few research assets that pays for itself in pitches. Walking into a new business meeting with a teardown of the prospect's three closest rivals, showing which creatives have run longest and what angles the category has converged on, demonstrates the thinking rather than describing it. That takes about twenty minutes to assemble.

There is one login per account and no seats or per-user permissions, so a team shares a workspace by sharing that login. What it does give you is one place where saved ads and tags live rather than private screenshot folders, so research compounds across accounts: an angle someone spotted on a skincare client is still findable when a supplement client briefs a similar problem.

The reliable pattern is to mine the category for surviving angles, then test your own executions of them. Pull every competitor ad that has run past six weeks, extract the underlying promise from each, and treat those promises as your testing hypotheses. It replaces guessing at concepts with starting from claims the category has already validated.

No. AdEye covers Google ads only. If a client's paid programme is primarily LinkedIn, Foreplay covers LinkedIn saves and LinkedIn runs its own public ad library you can search by company page. It is worth being clear about that gap before you put us on a B2B retainer.

Also not covered. Taboola, Outbrain and the open programmatic exchange sit outside AdEye. Adbeat and AdPlexity are the established tools there, and Adbeat lists 249 and 399 dollar monthly tiers. Agencies running heavy display alongside social usually end up with one tool for each, which is a reasonable outcome.

Setting a client up is a matter of creating a board for them and searching their competitors, so realistically ten minutes. The longer task is agreeing which competitors count, and that conversation is worth having with the client directly during onboarding rather than assuming. It also tends to surface rivals the client watches that you had not heard of.

Indirectly, and for agencies this is usually the signal that earns the subscription. AdEye does not send alerts, but run length shows how long a tracked advertiser has kept funding a creative, and the first-seen date shows when they launched it. Telling a client that their main rival launched a new offer this week, before the client tells you, is a small thing that renews retainers.

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See every ad spy tool use case See ad spy tool pricing Back to the ad spy tool

See what your competitors are running today

Type any brand and watch their live ads stream into one feed, AI-tagged with the hook, angle and what is actually working.

See pricing

Public Google Ads Transparency data only. Nothing behind a login, no private data. Every CTA opens a quick signup, not a checkout.

Live Google Ads Transparency data · Run length · Public data only